Italiano

Full branding package, including identity, environmental graphics, signage, menus, place settings and staff uniforms, for a new concept pizza/pasta restaurant and takeaway concept called ‘Italiano’.  The first outlet is located in the food court of the Al A’ali Mall in Bahrain’s capital city Manama.  SHH created the bi-lingual identity, marque and applications using a map of Italy, made up of classic pasta, pizza and vegetable shapes using a wood-cut grainly look, inspired by pasta's textured ribbing.

identity design
environmental branding
signage
branding application (signage, menu, place settings, takeaway packaging, staff uniforms)