Camden Offices Hoarding

A high-impact hoarding for a new, 2-storey retail and residential development in Camden, North London.  The brief was to create a strong and simple hoarding which would be highly visible, not only to pedestrian passers-by, but also to people with a higher viewpoint from cars and buses.  The graphic swirl created is in red, the colour of the client’s corporate identity and, whilst it dominates the hoarding, clear and simple reference is also made to what the development will contain and how to contact the developer.

Graphic design of temporary hoarding