A second outlet for the new 37º health and fitness centre brand, launched successfully at the More London site by Ark Leisure Management Ltd. The second site, with all architecture, interior and environmental branding by SHH, is located in a warehouse dating from 1924 within the Olympia complex. The centre, which is flooded with natural light, offers a reception and refreshment area, pool, sauna, gym, workout and treatment rooms and golf simulator rooms.
architecture
interior architecture and design
environmental branding and signage