
SHH have just completed a new eco-friendly range of identity work for property management and lettings agency Tailormade, based in the Bayswater area of west London. As well as developing a new identity and applying it to a full range of stationery and letting boards, SHH were briefed to ensure that only eco-friendly materials were used for the final products. All letting boards will therefore use only recycled stock, whilst the stationery range itself is printed on newly-launched 100% recycled paper by Fedrigoni from its Freelife Kendo range. The papers, made up from 60% secondary pre-consumer fibre and 40% de-inked recycled wood-free FSC fibre, are deliberately used in their natural colour, rather than an unnatural 'corporate' white.